Template · Call script

Lead qualification script that filters before reps dial

Stop burning senior sales time on tyre-kickers. This template runs structured BANT-style questions in Telugu, Hindi, or English — then routes scored leads with full context.

Deploy this script on SvaraCallAll templates
  • BANT scoring
  • Fit filters
  • CRM fields
  • TRAI compliant

64%

Raw leads disqualified in typical B2B lists

12 min

Human time saved per unqualified lead

15

Script turns including disclosure

91%

Field completion on connected calls

Problem

Why teams need a structured script

Sales reps spend half their day on leads who lack budget, wrong geography, or no decision authority. Manual qualification is inconsistent and CRM data stays incomplete.

Today

What goes wrong without a script

  1. 1Rep opens CRM — half the fields are blank.
  2. 2Telecaller improvises questions; scoring varies by shift.
  3. 3Senior AE joins calls that should never have been booked.
  4. 4Disqualified leads get ghosted instead of nurtured.
  5. 5No recording — disputes over what the lead said.

With SvaraCall

How SvaraCall runs this script

  1. 1Load rubric: budget band, timeline, authority, need, geography.
  2. 2Agent calls with DLT-approved script and recording disclosure.
  3. 3Capture answers in structured CRM fields automatically.
  4. 4Apply score threshold: hot → book, warm → nurture, cold → close.
  5. 5Honor opt-out and sync disposition plus transcript.

Script advantages on AI voice

  • Consistent scoring

    Same rubric on every call — no shift-to-shift variance.

  • Rep time back

    Only hot leads reach human closers with full context.

  • Polite disqualify

    Cold leads get a respectful close, not silence.

  • Evidence on disputes

    Recording and transcript attached to CRM record.

Operational outcomes

Rep productivity when only hot leads surface
2.4×

Rep productivity when only hot leads surface

Cost per connected qualification vs ₹80–₹120 manual
₹18–₹35

Cost per connected qualification vs ₹80–₹120 manual

Qualified-meeting rate uplift in 30-day pilots
+22%

Qualified-meeting rate uplift in 30-day pilots

Disposition codes

CodeMeaningNext action
HOTMeets all criteriaBook AE call or live transfer
WARMPartial fitNurture sequence; callback in 7 days
COLDNo budget or timelinePolite close; brochure SMS optional
OPT_OUTRequested DNCSuppress across all campaigns
CALLBKBusy nowSchedule retry in agreed window

Full qualification script (Hinglish)

Agent: Namaste, main SvaraCall se Ananya bol rahi hoon — aapne hamari website par property enquiry ki thi. Yeh call record ho sakti hai. Do minute baat ho sakti hai?
Customer: Haan, Hyderabad mein dekh raha hoon.
Agent: Achha. Aapka budget roughly kitna hai aur kab tak possession chahiye?
Customer: Around 80 lakh, six months mein shift.
Agent: Aur decision aap khud lenge ya family ke saath?
Customer: Main hi final karunga.
Agent: Perfect — aap qualified buyer lagte hain. Senior advisor se kal 11 baje call schedule kar doon?
Customer: Haan, theek hai.
Agent: Agar aap future marketing calls nahi chahte, abhi bol dijiye — hum list se hata denge.
Customer: Nahi, theek hai continue karo.
Agent: Dhanyavaad — kal 11 baje call aayegi. Aapka din shubh ho.

Deploy in four steps

  1. Step 1

    Define rubric

    Set budget bands, geography filters, and hot-lead threshold.

  2. Step 2

    Map CRM fields

    Connect HubSpot, Zoho, or Salesforce field mapping.

  3. Step 3

    Register DLT template

    Promotional or service template per consent type.

  4. Step 4

    Pilot 200 leads

    Compare meeting rate to manual qualification baseline.

Related resources

Lead Qualification Script FAQs

Do I need consent before qualification calls?
Yes — only dial opted-in leads on DLT-registered templates. The script includes disclosure and opt-out.
Can it score leads automatically?
Yes — configure thresholds that route hot, warm, and cold dispositions to different CRM actions.
Does it give investment advice?
No — qualification captures intent and fit only. Product or investment details stay with licensed reps.
What languages work best?
Telugu, Hindi, and English with natural code-switching when callers mix languages.
What if the lead opts out mid-call?
Agent confirms suppression; SvaraCall removes them from all future campaigns immediately.

Qualify leads before reps waste time

Deploy this qualification script on 200 leads and compare meeting rates to your manual process.

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